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Qualify leads in real-time with Lusha and Swiftask

Swiftask cross-references Lusha data with your sales criteria. Your AI agents qualify every new lead instantly to prioritize your sales efforts.

Result:

Stop wasting time on unqualified leads. Focus your energy on high-value opportunities.

Manual qualification is slowing down your growth

Your sales teams are wasting valuable time manually verifying prospect information. Between data entry, research, and analysis, leads go cold before they are ever contacted. The lack of real-time qualification leads to massive missed opportunities.

Main negative impacts:

  • Time wasted on unqualified leads: Reps spend hours contacting profiles that don't match your ICP, drastically reducing productivity.
  • Slow sales reactivity: The delay between lead capture and manual qualification leaves the door open for faster competitors.
  • Incomplete prospect data: Without automatic enrichment, your teams work with fragmented info, making personalized outreach impossible.

Swiftask automates lead qualification. As soon as a prospect enters your pipeline, the AI agent queries Lusha, analyzes the data, and qualifies the lead based on your business rules, instantly.

BEFORE / AFTER

What changes with Swiftask

Without Swiftask + Lusha

A new lead arrives via your form. A rep must manually search the prospect on Lusha, verify their role, company size, and industry. They enter this into the CRM. If the lead isn't qualified, 30 minutes have been wasted.

With Swiftask + Lusha

The lead arrives. The Swiftask agent automatically pulls enriched data via Lusha, applies your qualification scoring, and updates your CRM or notifies the rep. All in seconds, with zero human intervention.

Automate your qualification in 4 easy steps

STEP 1 : Define your qualification criteria

Configure the rules in Swiftask that define a 'good lead' (industry, role, company size, etc.).

STEP 2 : Connect your Lusha account

Enable the Lusha connector in Swiftask to give your agents access to real-time enrichment data.

STEP 3 : Configure the trigger

Choose the trigger event: form submission, email arrival, or new row in your CRM.

STEP 4 : Activate and automate

The agent now handles every lead. You only receive qualified profiles in your sales pipeline.

AI agent capabilities for qualification

The agent analyzes Lusha data to verify ICP fit, assess sales potential, and detect weak or strong buying signals.

  • Target connector: The agent performs the right actions in lusha based on event context.
  • Automated actions: Automatically enrich profiles with Lusha. Qualify leads based on your rules. Update CRM fields based on score. Alert sales teams on 'hot' leads.
  • Native governance: All qualification actions are logged for fine-grained analysis of your sales performance.

Each action is contextualized and executed automatically at the right time.

Each Swiftask agent uses a dedicated identity (e.g. agent-lusha@swiftask.ai ). You keep full visibility on every action and every sent message.

Key takeaway: The agent automates repetitive decisions and leaves high-value actions to your teams.

Why automate your qualification?

1. Focus on high-potential leads

Your reps only work on qualified and enriched prospects.

2. Maximum reactivity

Contact your prospects within minutes of their sign-up.

3. Always clean CRM data

Automation ensures every prospect record is enriched and updated without human error.

4. Scalable sales team

Handle 10x more lead volume without increasing your sales headcount.

5. Improved conversion rates

Better qualification leads to better conversations and more sales.

Sales data security

Swiftask applies enterprise-grade security standards for your lusha automations.

  • Secure API connection: The Lusha integration follows the strictest security standards.
  • Data privacy: Your prospect data remains within your secure Swiftask ecosystem.
  • GDPR compliance: Swiftask and Lusha facilitate compliance with your data obligations.
  • Full control: You maintain control over the qualification rules applied by your agents.

To learn more about compliance, visit the Swiftask governance page for detailed security architecture information.

RESULTS

Measurable impact on your operations

MetricBeforeAfter
Qualification time30 minutes (manual)Under 5 seconds (automated)
Leads processed per dayHuman-limitedUnlimited
Data accuracyRisk of human errorLusha-certified data
Customer acquisition costHigh (sales time)Optimized (AI ROI)

Take action with lusha

Stop wasting time on unqualified leads. Focus your energy on high-value opportunities.

Master your cold calls with Swiftask and Lusha

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