Increase conversions with automated post-webinar follow-up
Swiftask connects your AI agents to Livestorm. Instantly personalize every follow-up message based on participant engagement.
Result:
Turn viewers into customers with highly relevant follow-ups, sent automatically right after your sessions.
AI Agents
livestorm
Connector livestorm · Secure OAuth 2.0
The struggle of manual post-webinar follow-up
A successful webinar generates hundreds of leads. But without fast, personalized follow-up, interest drops within hours. Sending generic emails is no longer enough, and manual follow-up is impossible at scale.
Main negative impacts:
Loss of momentum
The delay between the end of the webinar and the follow-up is critical. Every hour passed drastically reduces your conversion chances.
Lack of personalization
Standardized messages are ignored. Your prospects expect answers tailored to the questions they asked during the live session.
Operational burden
Qualifying participants and drafting individual messages consumes valuable time that your team should spend on closing.
Swiftask automates your follow-up process after Livestorm events. The AI agent analyzes participation data and generates contextual messages, ready to be sent, ensuring maximum responsiveness.
BEFORE / AFTER
What changes with Swiftask
Before Swiftask automation
Your team waits for the webinar to end, exports Livestorm data manually, filters registrants from attendees, then drafts generic emails sent with a 24-hour delay. Open rates are low and response rates are nearly zero.
With Swiftask + Livestorm
As soon as the session ends, the AI agent retrieves data via the Livestorm webhook. It segments participants based on engagement, drafts a personalized message including the replay and an answer to their specific question, and triggers the send instantly.
Deploying your follow-up agent in 4 steps
1
STEP 1 : Configure Livestorm trigger
Connect your Livestorm account to Swiftask. Select the target event and the session-end trigger.
2
STEP 2 : Define personalization rules
Set up the agent to use participant data (name, questions asked, time spent) to personalize the content.
3
STEP 3 : Integrate communication channel
Connect your preferred email tool or CRM as the output channel for sending messages.
4
STEP 4 : Validation and launch
Activate the automation. The agent processes every new participant as soon as the event concludes.
Smart capabilities of your follow-up agent
The agent analyzes participant engagement scores, questions asked in the Livestorm chat, and total time spent on the webinar.
- Target connector: The agent performs the right actions in livestorm based on event context.
- Automated actions: Dynamic content generation by AI. Automatic lead segmentation. Multi-channel sending. CRM updates with behavioral data.
- Native governance: Every interaction is logged to allow for fine-grained analysis of your webinar performance.
Each action is contextualized and executed automatically at the right time.
Each Swiftask agent uses a dedicated identity (e.g. agent-livestorm@swiftask.ai ). You keep full visibility on every action and every sent message.
Key takeaway: The agent automates repetitive decisions and leaves high-value actions to your teams.
Strategic advantages for your sales
Instant engagement
Capture prospect interest when they are most attentive.
Scale personalization
Give every participant the impression of a custom-tailored message.
Higher conversion rates
Message relevance automatically boosts your click and booking rates.
Productivity gains
Free your team from repetitive post-event follow-up tasks.
Actionable insights
Centralize insights on your webinars in a single dashboard.
Data security and privacy
Swiftask applies enterprise-grade security standards for your livestorm automations.
- Secure API connection: Swiftask uses official integrations to guarantee the security of your Livestorm data.
- Data governance: You maintain full control over the information processed by the AI agent.
- GDPR compliance: The entire data processing flow adheres to European privacy standards.
- Audit and traceability: Every message sent is tracked to ensure full transparency in your communications.
To learn more about compliance, visit the Swiftask governance page for detailed security architecture information.
RESULTS
Impact on your performance metrics
| Metric | Before | After |
|---|---|---|
| Follow-up delay | 24 to 48 hours | Under 5 minutes |
| Response rate | Low (generic) | Significant increase |
| Human time | Several hours per webinar | 0 hours (total automation) |
| Lead quality | Unqualified | AI-qualified |
Take action with livestorm
Turn viewers into customers with highly relevant follow-ups, sent automatically right after your sessions.