Qualify leads instantly with Swiftask and People Data Labs
Swiftask automates your lead qualification by leveraging People Data Labs. Identify high-potential opportunities as soon as they enter your pipeline.
Result:
Reduce manual research time and increase conversion rates by engaging the right leads at the right time.
AI Agents
people data labs
Connector people data labs · Secure OAuth 2.0
Manual qualification slows down your sales cycle
Qualifying every lead by hand is a massive waste of time for your sales team. Between researching company info and analyzing fit, your reps spend more time on data entry than on selling.
Main negative impacts:
Lost opportunities
High-potential leads are not processed quickly enough, allowing competitors to step in.
Outdated data
Manually entered info is often incomplete or incorrect, skewing your reporting.
Declining sales productivity
Reps spend 40% of their day on manual qualification instead of closing deals.
Swiftask connects your workflows to People Data Labs to enrich and automatically qualify every new incoming lead, ensuring a clean and actionable database.
BEFORE / AFTER
What changes with Swiftask
Manual qualification
A new lead arrives via a form. The rep manually researches the company, job title, and organization size. This takes 15 minutes per lead. Follow-up is often delayed until the next day.
Automated Swiftask qualification
Upon lead receipt, Swiftask queries People Data Labs. The profile is enriched and scored automatically. The rep receives a qualified lead card ready for action. Reactivity: within seconds.
4 steps to automate your qualification
1
STEP 1 : Connect your lead source
Link your CRM or web form to Swiftask via a simple integration.
2
STEP 2 : Add the People Data Labs connector
Configure the People Data Labs API in Swiftask for real-time B2B data access.
3
STEP 3 : Define your scoring rules
Set qualification criteria (e.g., company size, industry, job role) in your Swiftask agent.
4
STEP 4 : Automate routing
The agent qualifies and routes the lead to your sales team or into your sales tool.
Intelligent qualification features
Your agent analyzes company attributes, contact roles, and fit against your ICP (Ideal Customer Profile).
- Target connector: The agent performs the right actions in people data labs based on event context.
- Automated actions: Automatic profile enrichment. Rule-based scoring. Dynamic CRM updates. Priority alerts for strategic accounts.
- Native governance: All data processed adheres to privacy and compliance standards.
Each action is contextualized and executed automatically at the right time.
Each Swiftask agent uses a dedicated identity (e.g. agent-people-data-labs@swiftask.ai ). You keep full visibility on every action and every sent message.
Key takeaway: The agent automates repetitive decisions and leaves high-value actions to your teams.
Benefits of automation
Increased prioritization
Focus your efforts on leads that truly match your criteria.
Operational time savings
Eliminate manual data entry and tedious research.
Accurate data
Benefit from the reliability of People Data Labs data.
Shortened sales cycle
Faster, better-informed contact accelerates conversion.
Scalability
Handle thousands of leads with the same efficiency.
Data security
Swiftask applies enterprise-grade security standards for your people data labs automations.
- Encrypted exchanges: All communication between Swiftask and PDL is fully secured.
- Strict governance: You maintain total control over the data accessed and used.
- GDPR compliance: Processing respects current B2B standards.
- Audit and logs: Full history of every qualification performed.
To learn more about compliance, visit the Swiftask governance page for detailed security architecture information.
RESULTS
Impact on performance
| Metric | Before | After |
|---|---|---|
| Qualification time | 10-15 min per lead | Less than 5 seconds |
| Data accuracy | Variable/Incomplete | High (PDL Source) |
| Sales efficiency | Low (admin tasks) | High (pure selling) |
Take action with people data labs
Reduce manual research time and increase conversion rates by engaging the right leads at the right time.