Merge BetterContact's enrichment power with Swiftask's intelligent analysis. Identify high-potential prospects and automate your lead scoring.
Result:
Stop wasting time on unqualified leads. Focus your sales efforts on opportunities ready to convert.
The hidden cost of poor lead qualification
Processing leads without reliable data is a major time sink for your Sales teams. Between outdated information and lack of context, your sales reps spend more time filtering than closing.
Main negative impacts:
Swiftask automates qualification in real-time. Thanks to the BetterContact connector, every new lead is instantly enriched, AI-analyzed, and scored according to your business criteria.
BEFORE / AFTER
What changes with Swiftask
The traditional manual process
A lead arrives via your form. A sales rep must manually search for information on LinkedIn or other platforms, try to verify the job title and company, then decide if they should call. The lead cools down before the first contact.
The Swiftask automated qualification
As soon as the lead enters, Swiftask queries BetterContact. Data is enriched, analyzed by AI, and the lead is automatically qualified. It is then pushed to your CRM with a priority score and a context summary.
Optimize your pipeline in four key steps
STEP 1 : Define your scoring criteria
Configure in Swiftask the attributes that make a 'good' lead (industry, company size, role, tech stack).
STEP 2 : Enable the BetterContact connector
Link your BetterContact account to Swiftask to enable automatic enrichment of incoming data.
STEP 3 : Create your qualification workflow
The Swiftask AI agent automatically queries BetterContact as soon as a new prospect is detected in your sources.
STEP 4 : Sync to your CRM
The enriched and qualified lead is automatically pushed to your CRM with all the necessary information for sales.
AI analysis capabilities for your leads
The AI agent evaluates the relevance of each lead by cross-referencing enriched data with your sales history and current goals.
Each action is contextualized and executed automatically at the right time.
Each Swiftask agent uses a dedicated identity (e.g. agent-bettercontact@swiftask.ai ). You keep full visibility on every action and every sent message.
Key takeaway: The agent automates repetitive decisions and leaves high-value actions to your teams.
The competitive advantages of this automation
1. Accelerated sales cycle
The time from lead to first contact is reduced to mere seconds.
2. Ultra-reliable prospect data
The BetterContact integration guarantees access to verified and recent information.
3. Intelligent prioritization
Your Sales reps focus exclusively on leads with the highest conversion rate.
4. Sales department scalability
Manage 10x more leads without increasing your team size.
5. Marketing-Sales alignment
AI scoring provides a clear and objective definition of a Marketing Qualified Lead (MQL).
Data confidentiality and integrity
Swiftask applies enterprise-grade security standards for your bettercontact automations.
To learn more about compliance, visit the Swiftask governance page for detailed security architecture information.
RESULTS
Performance indicators for your pipeline
| Metric | Before | After |
|---|---|---|
| Qualification time | Several hours per day | Instant |
| MQL to SQL conversion rate | Low (imprecise data) | Optimized (enriched data) |
| Lead acquisition cost | High (human time) | Reduced (AI automation) |
| Volume of leads processed | Limited by human capacity | Unlimited |
Take action with bettercontact
Stop wasting time on unqualified leads. Focus your sales efforts on opportunities ready to convert.